What’s Wrong With The Media’s Portrayal Of Women Today, And How To Reverse It


Kathy Caprino

from Forbes.com

To see the whole article, go here

Spend a day watching YouTube videos, TV shows, and the “news” and you’ll be as stunned as I am at dichotomy between what we are saying is possible for women today (that they can ascend to leadership, launch their own successful businesses, and sit at the board table equally with men, rather than being relegated to only 16% of corporate leadership), vs. how women are actually being depicted in the media. From my view, popular media focuses much more heavily on a whole host of negative or limiting aspects of women, including an intense scrutiny of and emphasis on their looks (think about the obsession we have with Hillary Clinton’s hair), and a keen focus on how they’re struggling so hard to balance life and work, how catty and demeaning they can be to each other, or how they’ll throw each other under the bus in order to rise to the top.

I was intrigued then to learn of a new film that seeks to address that media gap, called The Empowerment Project: Ordinary Women Doing Extraordinary Things.  Directed by Sarah Moshman and produced by Dana Michelle Cook, The Empowerment Project depicts a compelling journey of five female filmmakers driving across America to encourage, empower, and inspire the next generation of strong women to go after their highest career ambitions.

Here’s a peek:


Driving over 7,000 miles from Los Angeles to New York over the course of 30 days, the documentarians spotlight 17 positive and powerful women leaders across a variety of lifestyles and industries. Along the way, the filmmakers reveal their candid insights on how these women define their success, what it takes to be a woman in their position, and valuable advice on how to improve the female role in the workplace. In celebration of the all-female focus in front of and behind the camera, the filmmakers turned the cameras on themselves, capturing their transformational journey, and asking the questions, “What would it look and feel like to live in a women’s world? And what would it be like to live in a world where we hear every day from incredible, inspiring women about what women can do?”
Created for women by women, the film celebrates women for their intelligence, strength and bravery instead of their looks.

Read the full article here

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